Last November design and style taste maker, Cassandra Twala went head to head in the Samsung Bespoke Refrigerator Challenge with two other influencers by her side, Naqiyah Mayat, Shelley Mokoena and Decorex competition entrant Mary-Anne Gwayanya. Cassandra, who describes herself as a design enthusiast with a burning entrepreneurial spirit joined this challenge with an inspiring aim: Bring to life the Samsung Bespoke Refrigerator’s endless potential for personalisation, through her unique vision of what a home should feel like.
Cassandra Twala unearthed the inspiration and thinking behind the BESPOKE challenge with the aim of bringing her love for Africa into the home.
Image Courtesy of Samsung.
Designing from the heart, Cassandra started her BESPOKE journey by pulling together all the things that she loves and finding a way for them to exist in harmony. Armed with her Satin Taupe Bespoke refrigerator hero colour, she crafted a mood board that represented a collection of ideas that became uniquely South African and completely Cassandra. Her ultimate aim was to inspire others to boldly showcase their personality in the spaces they inhabit. As Cassandra says, “there is only one you, and that deserves to be translated into your living space. With the BESPOKE Refrigerator I had a canvas for innovation, creative ingenuity and absolute fun.”
Image Courtesy of Samsung.
Image Courtesy of Samsung.
Each of the four passionate creative minds brought a unique perspective and dimension to the #MySamsungBespokeChallenge, which included a host of partners including Le Creuset, Consentino, TOP Carpets, SHF Decorex Africa, Versus Paints and Design Quarter, who joined forces with Samsung to inspire the contestant’s creativity and spark new ideas. All the challengers received cash cards with funds to spend at sponsors stores, to enhance and complete their allocated living spaces.