FASHION

Cape Town, 27 May 2024 – Making its return from PUMA’s storied archive, the reissued 2024 GV Special receives a...

Adidas Originals and Sporty & Rich have joined forces once again for a new collection, marking the latest chapter in...

 Johannesburg/Paris – 16 May 24, 2024: South Africa's loved and trusted fashion brand Excelsior Lusso to showcase at UNESCO Africa Fashion...

The new Bad Bunny and adidas collaboration has arrived as a bold interpretation of the classic Campus silhouette. The Last...

Cape Town, 13 May 2024 – Skepta’s unequalled style and cultural influence collide with PUMA’s rich heritage of sportswear design,...

South African designer Thebe Magugu has recently opened his first retail store in Johannesburg called Magugu House. The store is...

PUMA introduces an all-new genderless collection in collaboration with Palomo Spain, a celebration of queer identities, '80s athletic culture, and...

When Idris Elba is in Cape Town, he goes shopping at Story – one of the country’s foremost marketplaces for...

Fashion meets basketball in the latest PUMA x KIDSUPER collaboration. Introducing the PUMA x KIDSUPER MB.03, transforming Melo’s “1-of-1” aesthetic...

Stüssy and Levi's have unveiled a new Autumn 2024 collection capsule that draws inspiration from their shared home state of...